22.10.2015

Workshop on Essential Tools for IP and Technology Marketing

“IP-based Technology Transfer Cooperation Platform” led by Sabancı University in cooperation with Koc University, Istanbul Sehir University, Istanbul Technical University, Yıldız Technical University and LES Turkey and supported by Istanbul Development Agency (ISTKA) will be organising its first training activity on October 23, 2015 at Koç University Incubation Center.

 

Dr. Sze Tiam Lin who is Director at Intellectual Property Intermediary (IPI) Singapore will provide an overview on the topics below:

 

Overview of IP Commercialization Process

Introduction to IP Marketing Practices

Basics of Technology Write-up, Opportunity and Offer

 

Preparing a Technology Offer

Benchmarking of Write-ups on Technology Offer

 

Introduction to IP Portal and Exchanges

Benchmarking of IP Exchanges

Review of IPI Exchanges

 

Introduction to IP Market Place

Review of IP Market Places


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